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Extra info for Business Information Management: Exercises
Share your findings with your class colleagues or on the discussion forum as directed by your instructor. Discussion Points: You may find it useful to research the cases studies on the Mark Monitors web page. One of the companies mentioned there is Toyota. Brand integrity is of an utmost importance to the company. A proactive approach aimed at preventing, detecting and responding to counterfeit and gray activity on the Internet was taken by Toyota brand management team. As a result Toyota successfully: • Increased its online brand protection strategy across several countries and avoided overhead costs • Integrated several of its auction sites thereby reducing the administration costs • Improved its position in reporting, case history data availability and image protection.
These frameworks are vendor-independent. Although any of these frameworks may not serve as a silver bullet to resolving information security risks, each has its fortes in IT governance. com 33 Click on the ad to read more Business Information Management Information Security Management Control Objectives for Information and related Technology, or COBIT® is increasingly popular framework of practices for IT, internal information controls and risks mitigation. COBIT, developed by America’s IT Governance Institute, aims to facilitate implementation of enterprise-wide governance of IT.
And Koronios A. (2006) Information Technology: Security and Risk Management. J Wiley Stationery Office (2007) Personal Internet Security Report. London: The Stationery Office. pdf Accessed on 10/06/2008 Symantec Corporation (2007) Symantec Internet Security Threat Report: Trends for January–June 2007, Vol. 12 Weber Schandwick (2007) Safeguarding Reputation Survey Results Issue 1: Strategies to Recover Reputation.